anaggh desai
Jun 26
2007

Guerilla Marketing - Jay Conrad Levinson

Posted in Consumer & CRM, Retail |

I had tried this out on Internet & worked pretty well. Adapted this to Retail & seems to work reasonably, if not equally well. Do not know if there are others who have tried this out in Retail, but welcome comments: Read the rest of this entry »

Mar 19
2007

Retailer’s POS checklist

Posted in Jewellery, Retail |

Buying point-of-sale (POS) software isn’t as simple as it used to be. Though technology is an enabler for many great advances, it has also made the decision-making process much more complex. Retailers must consider their future needs & also anticipate requirements that may be beyond their control.

 

With the size of the investment in both software and hardware, it is a major decision for retailers in terms of time & money coupled with ROI to choose the right POS. You as a retailer wants to end up with a solution that’s antiquated before it’s even installed! Read the rest of this entry »

Mar 11
2007

Store checklist

Posted in Jewellery, Retail |

It requires energy, flexibility, along with ability to think on your feet & decide on issues that arise periodically.
As a retailer, you are to blame, if sales are bad or the store is a mess; employees rude & lazy. But if sales & corresponding profits are up, with great employees, you need to take credit for it. Remember, employees mirror our actions.

You will be expected to learn quickly because there is always a lot to think about. Some guidelines that will help you to understand your store in detail: Read the rest of this entry »

Feb 9
2007

Some Top Requisites of a Retailer

Posted in Jewellery, Retail |

1. Also have a Business Plan

Do not rely on instinct to guide your business. A written plan helps you focus on where you wish to go & evaluate the path regularly.

2. Also have a Sales Plan

There’s no serious way to gauge the progress & financial growth of your business, if there is no sales plan to follow. This has to be realistic in terms of where will it come from; how will it come; from whom; how often & how much would be needed annually, quarterly, monthly & finally daily. Read the rest of this entry »