By April 2007  Nine stores had been rolled out.

Call it Luck, Initiative, Destiny…..but the fact remains that your in house PR person should be proactive enough.

There was a Book Launch at Infinity Mall, where we took advantage of the background & Bombay Times:)

TOI November 2006

Immediately upon returning from Dubai & launching the first store for Damas in India, RAI was insistent on gathering knowledge, two pronged basically - to understand the differentiators between D’damas & Damas as well as understand the business plans.

Some Press writeup during the Traveljini.com days.

A large gathering of Hotel People were gathered to flag off the New distribution Model of Resnet.